FAQ: Leather Aging

When I receive a product, why is the color of the leather look pale/ a lot lighter than in the picture shown?
Most of the leather I use in my products are vegetable tanned leather. The feature of the leather is that, It will getting tanned after time of use. Sunshine will help tanning too. 
Specially for the Natural Tanned/ Nude color, It would seems like pale at the beginning and getting honey brown after time of use. The beautiful process is called "leather aging".

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